Leading the change in creating talents for the Digital Entertainment Content Revolution

 

What is Digital Media Production?

In the present economy, migration to Digital Television production has seen a rise in the demand for content creation in the area of entertainment. Consumption of streaming video on demand has far surpassed demands, with an influx of channels available to the everyday audience.

Digital Media Production focuses on entertainment media creation namely – Visual Effects and Digital Video Production. These focus areas spearhead digital content production for the Over The Top (OTT) media segment, entertainment media distribution (cinema & broadcast ) and streaming content platforms (Youtube).

 

Why study Digital Media Production?

The entire global Digital Content Creation Market is anticipated to grow with a healthy growth rate of more than 16.82% over the forecast period 2018-2025. The Digital Content Creation Market is continuously growing across the world over the coming years.

The global animation market is projected to witness a compound annual growth rate of 4.79% during the forecast period, reaching a total market size of US$404.83 billion in 2023 from US$305.75 billion in 2017.

The fast pace of technology and the number of digital content streaming through a proliferation of digital devices across the globe is fueling the entry of many new entertainment content providers into the market including the area of animation, visual effects and digital film production. It is a fact that 90% of television animation is produced in Asia and this market is considered the fastest growing for digital media consumption and content creation.

Poised for growth, Malaysia has earmarked the entertainment industry as a catalyst for increased productivity. There will be a constant need for digital content consumption for individuals and brands as we push for digital technology to play bigger roles in our lives. This gives an impetus for the opportunity of continual production of local talent pool.

All businesses, media outlets and organisations in the present world are dependent on digital communications to reach their target audience. As the sector continues to grow and evolve, the demand for new technology, new products and better techniques for content delivery is growing. This creates a continual requirement for graduates with digital media skills and an ability to meet the demands of this dynamic sector. 

 

What will I study in Digital Media Production?

Anyone can write stories but at Digital Media Production we write stories to captivate. Students will learn to craft their own stories and build their narrative world; this will involve watching and learning from the cinematic masters. Before embarking on their own visual story, the student learns how to visually tell a scenario through the use of cinematic lens, weaving through reel time. In the advanced stages, students will learn to enhance their visual stories with the use of Visual Effects (VFX) and Compositing for the moments that require post production magic. The course is designed for students who are visual and kinesthetic learners who appreciate cinematic arts, aspires to build narratives that captures the imagination of  audiences and wanting to level up their content creation mastery.

 

What are the career options of a Digital Media Practitioner?

The careers that await you are; Cinematographer, Director or Assistant Director, Producers, Line Producers, Location Producers, Script or Screenplay writers, Script Supervisor, Camera Op, Art Director, Production Coordinator, Motion Graphics Designer / Artist, Digital Video Producer, Mobile Media Producer / Designer, Cine Mobile Producer/ Designer, Visual Effects Artist or Lead, Effects Coordinator, Compositors, Matte Painters, VFX producer.

 

University Award:

Program information

THE UNCONVENTIONAL COMPUTING AND DESIGN SCHOOL

“Future-thinking syllabus that produces computing wizards & creative creators.”

 

THE BEST STREAMLINED SYLLABUS

Our syllabus is a direct result of in-depth analysis and collaborations with industry partners to ensure our graduates are readily employable and desirable talents that can integrate seamlessly into the industry. We evolve rapidly to stay current with industry needs and practices.

 

Creative Media:

UOW Malaysia is the Malaysian market leader for a holistic Game Development degree program; the course is endorsed by Codemasters Studios and stalwarts in the local industry. The program’s syllabus and industry insights produce sought-after graduates, drawing many national and international studios to headhunt and handpick talents before they even graduate. With three specialised streams to choose from, our program is one of the most comprehensive Game Development programs out there.

As part of the entertainment industry eco-system, UOW Malaysia also offers programme offerings in Digital Media Production and Graphic Design Technology, where students learn from the best in the industry. Our academic staff are industry practitioners from writing award winning screenplays to producing visual effects for TV series. Our students are regularly involved in production and credited in films; making them industry ready and focused.

 

Computing:

UOW Malaysia recognises the need to integrate and diminish the gap between industry requirements, practice and technology and academic delivery. Regardless of the computing stream students choose, our syllabus ensures they have a strong grasp in the fundamentals on computing, from programming, to using complex algorithms, and designing, building and testing of applications or systems – all of which are critical in cultivating a graduate who is an analytical thinker and creative problem-solver.

UOW Malaysia offers programs in 3 out of the 4 major facets of computing (as stated by The Association for Computing Machinery, the world’s largest scientific and educational society for computing).

  • Computer Science
  • Software Engineering
  • Information Systems

 

“Our strong industry collaborations benefits students who actively collaborate with potential future employers – before even graduating!”

 

Strategic Partnerships:

We work with selected corporate industry and relevant organisations to obtain practical training materials and tools for knowledge transfer as well as the opportunity for events and networking. Students get a taste of real-world experience in consultation with top technological companies such as IEEE Computer Society, and RapidMiner Master Reseller, Ouandatics (M) Sdn Bhd keeping updated with latest trends through projects and industry involvement. UOW Malaysia is also an academic partner for Epic Unreal Engine for SouthEast Asia, this allows the students to experience current industry updates and changes to the industry tools that practitioners use.

 

Certification Ready:
Students are exposed to and prepared for external certification exams and professional certification processes through our partnerships.

 

MyGameDev Talent Development Initiative:
In 2012, the Ministry of Higher Education awarded UOW Malaysia with a PEMANDU Entry Point Project initiative under the Economic Transformation Plan and the National Key Results Area (Education) to spearhead the Game Development industry in Malaysia, focusing on awareness and talent building activities. This Game Development Cluster represents the start of a strategic collaboration between educational institutions and the Game Development industry to create a High-Income, Sustainable Creative Economy in the area of Game Development.

The primary measure of success in a digital game region is a critical mass of talent. Without critical mass, it is difficult to find support, retain talent, and attract international visibility and credibility. In an effort to maintain a constant flow of talents into the Game Development Industry, MyGameDev’s role is to ensure that not only are the relevant institutions generating graduates which are industry ready but to also prepare a ready pool of raw post-secondary student talents to feed into this pipeline.

Duration
3 years
Program Location
University of Wollongong Malaysia, Utropolis Glenmarie
Core

YEAR 1

  • Oral Communication
  • Media Psychology
  • Narrative Studies
  • Graphic Design for Digital Media
  • Digital Imaging 1
  • Digital Imaging 2
  • Digital Illustration
  • Principles of Animation
  • Cinematography
  • Mass Media and Society
  • Production for Time Based Media
  • Digital Pre-Production

 

YEAR 2

  • 3D Visualisation 1
  • 3D Visualisation 2
  • Digital Video Editing
  • Acting and Movement for Digital Media
  • Digital Video  Studio Techniques
  • Studio Practice 1
  • Studio Practice 2
  • 3D Animation
  • Motion Graphic Design
  • Research Methodology
  • Elective (1 subject)

 

YEAR 3

  • Digital Audio for Creative Media
  • Graduate Production Project 1 & 2
  • Digital Media Management and Distribution
  • Elective (1 subject)
  • Internship
Electives

(Choose 2)

  • Presentation Skills
  • Advanced 3D Animation
  • Visual Effects Compositing
  • E-Commerce
  • Computer Ethics & Law
  • Game World Creation
  • Game Social & Culture Studies
  • Event Management
  • Multimedia & Web Design
MPU
  • Penghayatan Etika dan Peradaban (Malaysian Students)
  • Bahasa Melayu Komunikasi 2 (International Students)
  • Falsafah dan Isu Semasa
  • Entrepreneurship
  • Integrity and Anti-Corruption
  • Global Social Responsibility
  • Bahasa Kebangsaan A*
Notes

Bahasa Kebangsaan A is compulsory for all Malaysian students

  • without a credit in SPM Bahasa Malaysia.
  • without SPM Bahasa Malaysia (applicable to students from UEC, O Level, or other equivalent programs)

Intake dates

2024

12 January 4 March 17 May 1 July 6 September 14 October
Estimated fees
Local students

RM77,730

Download Fee Details  

International students

RM85,970

Download Fee Details  

Notes

*Terms and Conditions Apply
*Instalment Payment Plan Available

Academic Qualification

STPM/GCE A Levels :
2 Principal Passes or CGPA 2.00

 

Diploma :
Pass with min. CGPA 2.00

 

Foundation Studies :
Pass with min. CGPA 2.00

English Requirement

Local Student :
Band 3 in MUET

 

International Student :
Band 5.5 in IELTS; or a min score of 46 (IBT) or 8 (Essentials-Online) in TOEFL; or Cambridge English (160); or PTE Academic (51)

 

Notes
  • If English language requirements are not fulfilled, additional English module(s) may be taken at UOW Malaysia.
  • All candidates are required to go through an interview or portfolio submission prior to acceptance into the program.

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