Be Equipped to Navigate Today’s Economy

 

With business environment and intertwining economies becoming more complex day by day, interdisciplinary knowledge is no longer just an advantage, but a necessity to address the aggressive business needs of today. The Bachelor of Business (Hons) program addresses this by equipping students with a general business degree, as well as interdisciplinary knowledge and skills in specialised subjects through 5 key business areas, allowing them the freedom to tailor their degree according to their interests in the specific areas of the business world.

This 3 year course equips the students to get a strong understanding of business principles and core business skills which will help them to choose their major in specific areas like:

  • Marketing
  • Logistics
  • Finance

Additionally, you get the benefit of gaining multiple industry insights with our expert lecturers who have knowledge of working in various sectors. 

Gain industry insights with our industry-experienced lecturers.

Upon completion of the program, graduates will be granted exemptions from the following recognised professional body^

  • Chartered Institute of Management Accountants (CIMA) – Exempted from 4 CIMA papers and to take the balance 12 papers to complete the professional qualification.

 

Accredited by:

Subject to revision without prior notice.

 

University Award:

Program information

BUSINESS STUDIES FOR LEADERS OF THE FUTURE

  • Grooming Business Leaders for the Future
  • Choose UOW Malaysia to Develop Entrepreneurial Skills
  • Students Today, Entrepreneurs Tomorrow
  • Real World Education With Industry

 

GROOMING BUSINESS LEADERS FOR THE FUTURE

When students graduate from UOW Malaysia with a business degree, they are ready to compete and succeed anywhere in the world. At UOW Malaysia, we ensure that our students are armed with the knowledge, insights and skills, and empowered with experience, so that they stand out in our ever-evolving globalised economy and help create an economically prosperous tomorrow. The academic experience at UOW Malaysia is designed for students who not only desire to study business, but also to build the characteristics and confidence necessary for a real world experience. Our focus on communication skills, emotional intelligence, identifying strengths and pursuing passions prepare them to become driven and intuitive leaders.

 

CHOOSE UOW MALAYSIA FOR YOUR BUSINESS STUDIES

UOW Malaysia’s School of Business drive a strong focus on offering real world and experiential learning for, as well as developing entrepreneurial skills in students. Students are given opportunities to understand business organisations, systems and processes from a simulated model, learn from captains of industry, and work with industrial partners on real-world projects – giving them a head start in honing their business sense and sharpening their skills. Our focus on communication skills, emotional intelligence, identifying strengths and pursuing passion prepare them to become driven and intuitive leader.

  • Obtained desired job, run own business, further study
  • Over 100 companies for student internships
  • Diverse student population from over 18 countries
  • A purpose-built Entrepreneurialism Center
  • Industry-Aligned Curriculum with input from Industry Advisory Panels
  • 45% of faculty members are with industry experience
  • Programs accredited by Professional Bodies
  • Faculty members are active in Industry Research, Corporate Training, and Consultancy

 

STUDENTS TODAY, ENTREPRENEURS TOMORROW

At UOW Malaysia, students are encouraged to cultivate an entrepreneurial mind – to be bold, innovative and adaptable. All students that are taking business studies are required to undergo the Entrepreneurship module, anchored by the School of Business.

In the pursuit of nurturing budding entrepreneurs, the School of Business set up its own Enterprise Centre and partnered with Malaysia Practice Enterprise Centre (MyPEC) for its business simulator program. Under the Entrepreneurship module, students work in teams to run a business and solve its problems and issues in a virtual environment. The simulated set-up allows students to use various web-based applications including the SKOLA trading platform, human resources, administration and marketing platforms; providing students with the opportunity to experience different scenarios that occur in a real-world business environment. This teaches students the various methods of facing different situations, taking calculated risks and learning from failures.

Besides the simulated environment, students also go through the process of conceptualising, developing and fine-tuning business ideas, which will be pitched to angel investors. The module is taught by lecturers who have had vast industry experience and who are members of the Malaysian Business Angels Network (MBAN).

 

REAL WORLD EDUCATION WITH INDUSTRY

Students at UOW Malaysia’s School of Business are driven to be industry-ready. Essential to their academic learning and experience are our collaborations with industry partners, all designed to ensure our students get an edge above others even before they graduate.

 

Industry Cooperative Education Program
Industry partnership through adoption of specific module at UOW Malaysia provides our students an opportunity to network with their potentially future employers and apply classroom learning in real-world situations. In most cases, students will go through a series of training modules – from sessions on financial literacy to retail and customer service insights, people management, and other relevant operational areas. The holistic learning eco-system enables students to create and execute their own business plan, which forms part of the practical student assessment throughout their education journey.

 

Revolutionary Business Simulation

As the world of business transforms rapidly with the adoption of digital economy, the paradigm shift has resulted in greater demand for organisation with soft skills and entrepreneurial mindset. Students’ adaptability of this new era would enhance their innovativeness and productivity, hence contributing in the society development.

At UOW Malaysia’s School of Business, students are put into business simulated environment at our very own Entrepreneurialism Centre, guided by certified EuroPEN-PEN International trainers and are led by experienced Malaysia Business Angel Network (MBAN) investor. The simulated set-up allows students to use various web-based applications including the Simplified Business System (SBS) trading platform, human resources, administration and marketing platforms, teaches them various methods in facing the VUCA (Volatility, Uncertainty, Complexity and Ambiguity) world, taking calculated risks and learning from failures.

 

Industry Expert Speakers Series

The Industry Expert Speaker Series is comprised of various guest lectures, workshops, talks and forums, where experts across various industries and organisations share their thoughts, knowledge and experiences with our students. Past speakers include Dato’ Teo Chiang Quan (Chairman of UOW Malaysia Board), Dr. Robert Bong (Chief Advisor of Malaysia Blue Ocean Strategy Institute), Dato’ Dan E Khoo (Vice President – Strategy, Multimedia Development Corporation), Mohd Ibrahimnuddin Mohd Yunus (Managing Director and Chief Executive Officer of Petronas Dagangan Berhad), Melissa Ng (Head of Service Marketing, Nissan Malaysia and IndoChina), Surentran Somasundram (Chief Executive Oficer, Snack Boss Sendirian Berhad), and Marwan Ma’som (Founder, SwiftCow Malaysia), just to name a few.

Duration
3 years
Program Location
University of Wollongong Malaysia, Utropolis Glenmarie
Core

YEAR 1

  • Oral Communication
  • Writing and Referencing
  • Business Law
  • Business Statistics
  • Financial Accounting
  • Principles of Economics
  • Management Accounting 1
  • Principles of Management
  • Principles of Marketing

 

YEAR 2

  • Principles of Finance
  • Managing Across Cultures
  • Research Methodology
  • Business Oriented Information Systems
  • Specialisation (3 subjects)
  • Elective (1 subject)

 

YEAR 3

  • Strategic Management
  • International Management
  • Specialisation (3 subjects)
  • Final Year Project
  • Internship
Specialisations

Logistics

  • Introduction to Logistics
  • Logistics Intelligence
  • Logistics Strategy
  • Operations Management
  • Supply Chain Management
  • Purchasing Management

 

Marketing

  • Digital Strategy
  • Consumer Behaviour
  • Integrated Marketing Communications
  • Brand Management
  • Services Marketing
  • Managing Marketing Intelligence

 

Finance

  • Financial Markets & Institutions
  • Corporate Finance
  • Digital Strategy for Financial Product and Services
  • Portfolio Management
  • International Finance
  • Investment Analysis
Electives
  • Consumer Behaviour
  • Employment Law
  • The Economics of Money & Banking
  • International Finance
  • Digital Strategy
  • Business Digitalization
MPU
  • Penghayatan Etika dan Peradaban (Malaysian Students)
  • Bahasa Melayu Komunikasi 2 (International Students)
  • Falsafah dan Isu Semasa
  • Entrepreneurship
  • Integrity and Anti-Corruption
  • Global Social Responsibility
  • Bahasa Kebangsaan A*
Notes

Bahasa Kebangsaan A is compulsory for all Malaysian students

  • without a credit in SPM Bahasa Malaysia.
  • without SPM Bahasa Malaysia (applicable to students from UEC, O- Levels, or other equivalent programs)

Intake dates

2024

12 January 4 March 17 May 1 July 6 September 14 October
Estimated fees
Local students

Single Award – RM73,745
Dual Award – RM87,545

Download Fee Details  

International students

Single Award – RM90,920
Dual Award – RM104,720

Download Fee Details  

Notes

*Terms and Conditions Apply
*Instalment Payment Plan Available

Academic Qualification

STPM:
2 Principal Passes (2Cs) or CGPA 2.00

 

UEC :
5 Credits (5Bs)

 

GCE A Levels :
2 Principal Passes (2Ds)

 

Diploma :
Pass with min. CGPA of 2.00

 

Foundation Studies :
Pass with min. CGPA of 2.00

Notes

In addition to the above mentioned requirement, the students must have obtained a “Pass” in Mathematics and English at SPM level or its equivalent. Candidates without a “Pass” in Mathematics and English at SPM level may be admitted if their entry qualification contain subject(s) of Mathematics and English and their achievement is equivalent or higher than the required Pass of Mathematics and English at the SPM level.

English Requirement

Local Student :
Band 3 in MUET

 

International Student :
Band 5.5 in IELTS; or a min score of 46 (IBT) or 8 (Essentials-Online) in TOEFL; or Cambridge English (160); or PTE Academic (51)

Notes
  • If English language requirements are not fulfilled, additional English module(s) may be taken at UOW Malaysia.
  • This requirement can be exempted if the Foundation/Diploma was taught in English medium

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